Question

Answer the question briefly.
Distinguish between advertisement and publicity.

Answer 1

Advertising	Publicity
It is an impersonal form of communication.	It is a selective impersonal form of communication.
It reaches masses.	Only a large group of customers can be contacted.
No direct feedback can be obtained.	Direct feedback can be obtained.
More useful for standardised and customer products.	More useful for industrial and customised products.