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Standard XII
Business Studies
Significance of Management Principles
Cognitive the...
Question

Cognitive theories explain.

A
Post buying behaviour
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B
Post selling behaviour
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C
Pre-buying behaviour
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D
Pre-selling behaviour
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Solution

The correct option is C Post buying behaviour
The cognitive theory deals with post-buying behaviour and states that stimulation and want are influenced by the consumer's awareness, beliefs, perception and attitude.

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