What are semi durable consumer goods.
Goods that are not easily indestructible nor long-lasting is defined as semi-durable goods. Durability of these goods lies between durable and non-durable goods. Examples: cloths, food, ornaments and many more.
Discuss the role of intermediaries in the distribution of consumer non-durable products.
Discuss the role of intermediaries,in the distribution of consumer non-durable products.
For buyers of consumer durable products, what 'customer care services' would you plan as a manager of a firm marketing new brand of motorcycle. Discuss.