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What is a Market?

In modern mar...

Question

In modern marketing, the _______ is considered as the 'king'.

A

producer

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B

seller

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C

customer

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D

service provider

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Solution

The correct option is C customer
In modern marketing, the prime motive of a seller is to know about the needs of the consumer and fulfil those. Thus, the customer is considered as the 'king'.

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