Question

Long Answer Question:
What is the meaning of motivation? Describe the importance of motivation.

Answer 1

Motivation is defined as the process of stimulating people to take the desired course of action. It is the act of inspiring workers to work hard to achieve the desired goals of the business organisation.

Importance of motivation as given below:

1. Psychological: Motivation is a psychological phenomenon.
2. Continuous: It is an ongoing process. It continues from birth to death.
3. Complex: It is a complex process. Individuals differ in their needs.
4. Goal directed: Produces goal directed behaviour. A motivated person works towards the attainment of desired goals of the organisation.