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Question

Mr. Rahul, the sales executive of ABC Ltd. possess good marketing techniques, his techniques involve an oral presentation of the message, convincing the customer with the face to face interaction etc. Identify the elements used by Rahul.


A

Advertising

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B

Sales Promotion

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C

Personal Selling

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D

Publicity and Public Relations

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Solution

The correct option is C

Personal Selling


Personal Selling involves the oral presentation of messages in the form of conversation with one or more prospective customers for the purpose of making sales.


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