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Business Studies

Promotion and Distribution

The basic rol...

Question

The basic role of a marketer is to _____.

[0.80 marks]

A

finish the stock produced

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B

maximise profit

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C

advertise to maximise sale

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D

dentify the need and fulfil it

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Solution

The correct option is D dentify the need and fulfil it
Marketing focuses on helping individuals and groups in obtaining what they need and want. The primary reason or motivation for people to engage in the process of marketing is to satisfy some of their needs or wants.

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