Question

The process by which individuals attempt to control the impression others form of them is called ______________.

• A. power
• B. referent power
• C. impression management
• D. coercive power

Answer 1

Answer: (C)

impression management

Impression management is a conscious or subconscious process in which people attempt to influence the perceptions of other people about a person, object or event. They do so by regulating and controlling information in social interaction.