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Question
What is meant by direct personal investigation? Give its merit and demerits.
What is meant by direct personal investigation? Give its merit and demerits.
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Solution
In direct personal invertigation, the investigator obtains the first-hand information from the respondents themselves. He personally visits the respondents to collect the data.
Merits:
- Reliable and accurate data collected
- Flexibility for questions
- Additional informations can also be collected
Demerits:
- It is a time consuming process
- Cannot be done for wide area location
- It cost more
In direct personal invertigation, the investigator obtains the first-hand information from the respondents themselves. He personally visits the respondents to collect the data.
Merits:
- Reliable and accurate data collected
- Flexibility for questions
- Additional informations can also be collected
Demerits:
- It is a time consuming process
- Cannot be done for wide area location
- It cost more
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