For buyers of consumer durable products, what ‘customer care services’ would you plan as a manager of a firm marketing new brand of motorcycle. Discuss.

Open in App

Solution

The following customer care services can be offered for marketing of motorcycles:

i. Easy monthly instalments
ii. Extended warranty periods
iii. Free first servicing or for a specified period
iv. 0% finance schemes

Suggest Corrections

Similar questions

For buyers of consumer durable products, what 'customer care services' would you plan as a manager of a firm marketing new brand of motorcycle. Discuss.

As marketing manager of a big hotel located at an important tourist destination, what social concerns would be faced by you and what steps would you plan to take care of these concerns? Discuss.

Q. As marketing manager of a big hotel located at an important tourist destination, what societal concerns would be faced by you and what steps would you plan to take care of these concerns? Discuss.

Discuss the role of intermediaries,in the distribution of consumer non-durable products.

Discuss the role of intermediaries in the distribution of consumer non-durable products.

Join BYJU'S Learning Program

For buyers of consumer durable products, what ‘customer care services’ would you plan as a manager of a firm marketing new brand of motorcycle. Discuss.

The following customer care services can be offered for marketing of motorcycles: i. Easy monthly instalments ii. Extended warranty periods iii. Free first servicing or for a specified period iv. 0% finance schemes

The following customer care services can be offered for marketing of motorcycles:

i. Easy monthly instalments
ii. Extended warranty periods
iii. Free first servicing or for a specified period
iv. 0% finance schemes