Sweet Revolution in India - Mithi Kranti Or Honey Mission

Sweet Revolution in India also known as Honey Mission or Mithi Kranti is launched to increase the promotion of the development of scientific beekeeping and production of honey and related products to double the farmers’ income.

This article throws light on the Sweet Revolution in India, Government policies supporting Mithi Kranti, the opportunities and difficulties associated with the Honey Mission or Sweet Revolution.

Aspirants would find this article very helpful while preparing for the IAS Exam.

Candidates preparing for various Government exams must carefully go through the article for the preparation of general awareness of the examinations.

Sweet Revolution Or Honey Mission

India has witnessed many revolutions in its food industry such as the White, Green Revolution and yellow revolution that were related to milk, agriculture and edible oilseed respectively. Under the Sweet revolution, the focus is on the beekeeping through scientific methods and production of quality honey and other beehive products. The focus is to help increase the income of India’s small and marginal farmers. India being a country that is rich in poultry and cattle population has a high potential to grow in this sector.

Aspirant preparing for the various competitive exam can check the information on various Agricultural revolutions in India.

Sweet Revolution in India – Overview

  1. PM Modi called for Sweet Revolution in 2016 with the vision to double the income of the farmers by 2024. It was launched to promote beekeeping and associated activities.
  2. Government has allocated Rs.500 crore towards Beekeeping under Atma Nirbhar Abhiyan. Candidates can read more on Atma Nirbhar Abhiyan on the given link.
  3. ‘Sweet Revolution‘ is a strategic step to emphasize the increase in honey production, which can be a major contributor to doubling the income of the farmers.
  4. India is among the world’s top five honey producers and the honey production has risen by 242% and exports shot by 265% as compared to 2005-06 and this implies that beekeeping will be an important factor in achieving the goal of doubling farmer’s income by 2024.
  5. Farmers grow a wide variety of crops that include pulses, vegetables, fruits, and cereals. These are ideal hosts for bees and thus beekeeping could become a lucrative livelihood option for these farmers. Hence, the production of crops will also increase by 15% with the increase in income.
  6. The National Bee Board has created four modules to impart training as part of the National Beekeeping and Honey Mission (NBHM) and 30 lakh farmers have been trained in beekeeping.
  7. Jharkhand is the best state to implement sweet revolution and there is a huge potential as State’s climate is suitable for honey production and approximately 30% of the land is covered by forest which is the most important resource for honey production.

Candidates can read about other schemes by government for the welfare and development of farmers-

Honey Mission

  1. Government has launched the ‘Honey Mission’ as part of ‘Sweet Revolution.’ The honey mission was launched by KVIC in 2017.
  2. This aims to promote beekeeping for increasing the crop productivity and pollination services avenue for beekeepers and farmers.
  3. It aimed at creating employment for the Adivasis, farmers, unemployed youth, and women by roping them in beekeeping while also increasing India’s honey production.
  4. the Mission has created more than 10,000 new jobs, besides creating around 25,000 additional man-days through the fabrication of bee boxes and honey extractors
  5. Major issues faced by beekeepers are scientific beekeeping, minimum support price (read in detail about Minimum Support Price here) quality assurance, branding, testing, organic certification etc.
  6. Under the Honey Mission, the KVIC provides the farmers or beekeepers –
    1. Practical training about the examination of honeybee colonies,
    2. Identification and management of bee enemies and diseases along with the management of bee colonies in all seasons.
    3. Acquaintance with apicultural equipment’s and
    4. Honey extraction and wax purification
Khadi and Village Industries Commission (KVIC)

  • KVIC is a statutory body established under the Khadi and Village Industries Commission Act, 1956. 
  • It functions under the Ministry of Micro, Small and Medium Enterprises.
  • The KVIC is charged with the planning, promotion, organisation and implementation of programmes for the development of Khadi and other village industries in the rural areas in coordination with other agencies engaged in rural development wherever necessary. To know more on Khadi and Village Industries Commission (KVIC)

Candidates can know about other Constitutions Bodies, Statutory Bodies and Quasi-judicial Bodies at the given link.

A Glimpse of Honey Market 

  • The total honey market value is $ 500 million and by 2025 the market is expected to reach $ 1130 million
  • Honey Market is increasing @ 10.7% CAGR.
  • Indian honey market demand is in USA, UAE and Europe
  • Major consumption market is found in Europe, North America and China. 

Sweet Revolution Or Meethi Kranti Objectives

  • To make Jharkhand state in the category of developed states by 2022.
  •  Providing employment by connecting the farmers of the state with beekeeping.
  • To increase agriculture and horticulture yield and income of farmers.
  • To make the state the leading state in the field of honey production.
  • Children free from malnutrition.
  • Production of quality honey.

Aspirants preparing for any government exams can visit the link provided to prepare even better for the examination-

  1. Free Online Quiz for Government Exams
  2. Government Exams Free Mock Test Series
  3. Government Exam Previous Year Question Papers with Solution PDFs

Meethi Kranti – Approach

  1. The farmers for beekeeping will be selected through the Chief Minister Small and Micro Industries Board.
  2. Training centres will provide training to farmers for beekeeping and production
  3. Agricultural Institutions and Krishi Vigyan Kendra will be trained by the nodal agencies. Know more on Krishi Vigyan Kendras on the linked page. 
  4. The state government will connect farmers with APEDA, Government of India, especially for honey exports.

Sweet Revolution- Honey Mission in India – Way Forward

  1. Recognizing honeybees as inputs to agriculture, and apiculture as a subject for advanced research under the aegis of Indian Council for Agricultural Research.
  2. Considering landless Beekeepers as farmers and focusing on training and development of beekeepers by state governments.
  3. Plantation of bee-friendly flora at appropriate places and engaging women self-help groups in managing such plantations. Know in detail about the Self Help Groups on the link provided here. 

Know the difference between Self Help Group and an NGO on the given link.

  1. Development of national and regional infrastructure for storage, processing and marketing of honey and other bee products.
  2. Institutionalizing the National Bee Board under the Ministry of Agriculture and Farmers’ Welfare. Such a body would engage in advancing beekeeping through multiple mechanisms such as setting up of new Integrated Bee Development Centres, strengthening the existing ones, creating a honey price stabilization fund and collection of data on important aspects of agriculture.
  3. Setting up clear standards and simplifying procedures for the ease of exporting honey and other bee products.

Candidates preparing for various competitive exams can go through the following links for their preparation-

You can also check out the preparation strategies for competitive exams to fine-tune your exam prep.

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