Start-Up Village Entrepreneurship Programme

Beginning 2016, the Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY – NRLM), Union Ministry of Rural Development, has been implementing the Start-Up Village Entrepreneurship Programme (SVEP) as a sub-scheme. SVEP focuses on giving self-employment prospects with financial support and training in soft skills and business management, as well as creating localised community based cadres for entrepreneurship promotion, with the goal of helping the rural poor get out of poverty by assisting them in setting up businesses and providing support until the businesses stabilise.

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About Startup Village Entrepreneurship Programme (SVEP)

  • SVEP is a subscheme of the Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY – NRLM).
  • Finances, incubation, and skill ecosystems are three fundamental aspects of rural start-ups that SVEP addresses.
  • The SVEP’s activities are strategically planned to promote rural businesses, with one of the important areas being the development of a group of community resource persons – enterprise promotion (CRP-EP) who really are local, and help entrepreneurs start rural businesses.
  • Another essential area is to strengthen the block resource centre (BRC) in SVEP blocks, which is responsible for monitoring and managing community resource persons, evaluating SVEP loan applications, and serving as a storehouse for enterprise related data in the concerned block. BRCs help to create a long term revenue strategy that can function efficiently and autonomously.
  • SVEP’s tech support partner is the Entrepreneurship Development Institute of India (EDII) in Ahmedabad.
  • SVEP encourages individuals and groups to start and grow businesses majorly in the manufacturing, trading, and service sectors. The programme focuses heavily on enhancing entrepreneurs’ abilities to run profitable enterprises based on local demands and ecosystems.
  • The CRP-EPs are all certified and assist entrepreneurs with business support services. Under the SVEP, investments are also undertaken in the use of Information and Communication Technology (ICT) to build standard E-learning materials for minimising transmission loss in technological areas such as business plans and/or profit and loss account preparations.

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Performance of Startup Village Entrepreneurship Programme

Below are some facts and figures related to the performance of SVEP as per a PIB release dated 5th September 2020:

  • The SVEP has achieved significant progress over the years, and as of August 2020, it has expanded business support services as well as capital pumping to 153 blocks in 23 states.
  • Nearly 2,000 qualified Community Resource Persons – Enterprise Promotion (CRP-EP) provide services to rural businessmen, and as of August 2020, they are supporting around 100,000 businesses.
  • According to a mid-term review of SVEP done by the Quality Council of India (QCI) in September 2019, over 82 percent of the surveyed entrepreneurs throughout the blocks were identified as being from the SC, ST, and OBC categories, indicating social inclusion, which is one of the cornerstones of NRLM.
  • Around 75 percent of the businesses were owned and operated by women, and their average monthly income was Rs. 39,000 to Rs. 47,800 in the manufacturing sector, Rs. 41,700 in the services sector, and Rs. 36,000 in the trading sector.
  • According to the survey, SVEP businesses account for around 57 percent of the total family income of entrepreneurs.

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